This Privacy Policy explains how BlackSwan Robotics (“we”, “us”, “our”) collects, uses, stores, shares, and protects personal data when you visit our website, create an account, submit an enquiry, purchase or lease products, request maintenance, or otherwise interact with us.

We are committed to protecting your privacy and handling your personal data in accordance with applicable data protection laws, including the UK General Data Protection Regulation and the Data Protection Act 2018.

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1. Information we collect

We may collect and process the following types of personal data:

• Identity data, such as your name, job title, company name, and role.

• Contact data, such as email address, telephone number, billing address, delivery address, and business address.

• Account data, such as login details, account preferences, and communication settings.

• Transaction data, such as purchase history, leasing or rental details, maintenance requests, invoices, and payment records.

• Technical data, such as IP address, browser type, device information, operating system, and website usage data.

• Marketing data, such as your preferences for receiving marketing communications and your response to our campaigns.

• Communications data, such as enquiries, messages, support requests, and feedback.

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2. How we collect information

We collect personal data when you:

• Visit our website.

• Create an account.

• Complete a form or submit an enquiry.

• Request a quotation, purchase, lease, rent, or maintenance service.

• Contact us by email, telephone, or other means.

• Subscribe to updates or marketing communications.

• Use our website, including through cookies and similar technologies.

We may also receive personal data from third parties, such as payment processors, delivery providers, service partners, analytics providers, and business leads or referral sources.

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3. How we use your information

We use your personal data for the following purposes:

• To respond to enquiries and provide quotations.

• To manage accounts and authenticate users.

• To process orders, leases, rentals, maintenance requests, and payments.

• To arrange delivery, installation, servicing, and support.

• To communicate with you about your account, products, services, or transactions.

• To send important notices, updates, and administrative messages.

• To improve our website, services, operations, and customer experience.

• To carry out analytics, testing, and website performance monitoring.

• To send marketing communications where permitted by law or where you have given consent.

• To comply with legal obligations and protect our rights, property, and interests.

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4. Legal bases for processing

We process personal data only where we have a lawful basis to do so. Depending on the circumstances, this may include:

• Performance of a contract.

• Steps taken before entering into a contract.

• Compliance with legal obligations.

• Our legitimate interests, such as running and improving our business, provided those interests are not overridden by your rights.

• Consent, where required, for example in relation to certain marketing or cookie activities.

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5. Cookies and analytics

Our website may use cookies and similar technologies to improve functionality, remember user preferences, understand website traffic, and support marketing activities.

Some cookies are essential for the website to function properly. Others may be used for analytics, performance monitoring, or marketing, depending on our future strategy and the tools we deploy. Where required by law, we will ask for your consent before using non-essential cookies.

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6. Marketing communications

We may send you marketing communications about our products, services, promotions, or updates if we are permitted to do so by law or if you have opted in.

You can opt out of marketing emails at any time by using the unsubscribe link in the message or by contacting us directly. Even if you opt out of marketing, we may still send service-related or transactional communications.

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7. Sharing your information

We may share personal data with:

• Employees, contractors, and authorised representatives.

• Payment processors and banking partners.

• Delivery, logistics, and installation providers.

• Maintenance and technical support partners.

• IT, hosting, CRM, analytics, and marketing service providers.

• Professional advisers, such as lawyers, accountants, and insurers.

• Regulators, law enforcement, or public authorities where required by law.

• Business partners or successors in the event of a sale, restructuring, merger, or transfer of assets.

We only share personal data where necessary and with appropriate safeguards in place.

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8. International transfers

As a UK-based business, some of our service providers may process personal data outside the UK or the European Economic Area. Where this happens, we will take steps to ensure that appropriate safeguards are in place in accordance with applicable data protection law.

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9. Data retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including to meet legal, accounting, tax, regulatory, or reporting requirements.

The retention period may vary depending on the type of information and the nature of our relationship with you. When personal data is no longer required, we will delete it or securely anonymise it where appropriate.

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10. Data security

We take reasonable technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction.

However, no internet-based system can be guaranteed to be completely secure. You are responsible for keeping your account credentials confidential and for notifying us promptly if you suspect any unauthorised use of your account.

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11. Your rights

Depending on applicable law, you may have the right to:

• Access the personal data we hold about you.

• Request correction of inaccurate or incomplete data.

• Request deletion of your data in certain circumstances.

• Object to or restrict certain processing.

• Withdraw consent where processing is based on consent.

• Request data portability in certain circumstances.

• Lodge a complaint with the Information Commissioner’s Office in the UK.

We may need to verify your identity before responding to a request.

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12. Third-party websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to read their privacy policies before providing any personal data.

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13. Children’s privacy

Our website and services are intended for business and adult users. We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child without appropriate consent, we will take reasonable steps to delete it.

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14. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in the law, our services, or our data practices. Any updated version will be posted on this website with the revised effective date.

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15. Contact us

If you have any questions about this Privacy Policy or how we handle your personal data, you can contact us using the contact details provided on our website.